Work with me · Brand identity
Brand identity design: a look people remember, files you can use.
A brand identity is more than a logo. I design the mark, the colors, the type and the files you’ll need every week, from the favicon to the T-shirt.
Based in Fairfield County, Connecticut. Working with clients across the US and Brazil, in English or Portuguese.
What you get
- A logo system: main mark, wordmark, and one-color, light and dark versions.
- A color palette and type pairing with clear usage rules.
- Files ready to use: SVG, PNG, PDF, favicon and app icons.
- A brand guide or portfolio that shows how it all works together.
- Applications such as social posts, business cards, apparel and mockups.
How it works
Start with where the brand lives.
Your storefront, your truck, your feed, your uniform. That decides the shapes and colors.
Explore, then refine.
Directions first, then one direction drawn properly as vectors.
Hand over a kit.
Every file you need, organized, with a guide for using it.
Brand identities I’ve made
Questions
Can you refine a logo I already have?
Yes. The Fitness Zone kit started from seven supplied designs, refined and organized into one identity.
What files will I receive?
Vector and raster logos, color and type specs, icons, and the applications we agree on, plus a guide.
How much does it cost?
It is quoted per project, depending on how many pieces and applications you need.