Designed with a point of view. Made for your everyday.Also making: Practical AI
FormWorks process

The making of a good little thing

An idea. A drawing. Something real.

Clear decisions at each step. Room to explore at the beginning. A physical sample before your batch moves forward.

Start with your idea
Illustrative croissant keychain artwork refined into vector linework
Concept artwork illustrates the process.

01 / Find the direction.

Send your logo, intended use, quantity and any visual references. AI-assisted concepts can help explore possibilities, but a concept is a starting point. We choose a direction that fits your identity and the way the piece will be made.

02 / Draw it for the real world.

The chosen direction is rebuilt and refined in Illustrator. Shapes, color areas and fine details are considered for the actual piece. This is where a nice image becomes usable artwork, with the design service confirmed after review.

03 / Meet the prototype.

A physical sample lets you review the form and finish before the batch is approved. If the design includes a QR back, it is scan-tested on the sample. We confirm the project details together before proceeding.

04 / Make the batch.

The approved design is printed, assembled with its standard rings and individually packed. Production timing, delivery and any project-specific requirements are agreed in your final quote. Concept images on this site illustrate the steps; they do not stand in for your sample.